India witnesses a surge in travel as the vibrant festival of Holi approaches. Indians are flocking to destinations connected to Lord Krishna’s life, such as Radha Krishna’s Brij Bhoomi and Huranga, to partake in the world-renowned Holi celebrations. Temple towns are experiencing a surge in demand, both for travel and hotel bookings, fueled by the extended nine-day holiday opportunity presented by Holi and Good Friday.

Increased Travel Demand

The upcoming Holi weekend sees a staggering five-fold increase in travel demand compared to the previous year. Flight searches for Holi travel have surged by 46 percent year-on-year, with domestic fares witnessing a significant spike of 25-30 percent. International travel is also on the rise, with destinations like Dubai, Singapore, Bali, and Bangkok emerging as top choices for Holi getaways.

Spiritual Hotspots

Flight bookings to spiritual destinations like Amritsar, Prayagraj, and Bhubaneshwar have shown a growth of approximately 20 percent over the last year. Hotel bookings for religious sites such as Puri, Varanasi, and Amritsar have doubled, positioning them as the second most preferred category after beaches.

Exploring Lord Krishna’s Trails

Indians are immersing themselves in the life and times of Lord Krishna, visiting places like Nandgaon, Barsana, and Vrindavan to witness unique Holi celebrations deeply rooted in mythology and tradition.

Popular Destinations

Goa remains the most preferred destination via flight for the upcoming long weekends, followed by Srinagar, Guwahati, Port Blair, and Bagdogra. The surge in travel demand is not limited to metros and mini-metros but extends to regional tier 2 and 3 cities as well.

International Destinations

Short-haul favorites for international travel include the UAE, Thailand, Singapore, Indonesia, and Malaysia, while top long-haul destinations comprise the UK, US, Australia, Japan, and Germany. Emerging destinations like Kazakhstan, Azerbaijan, and South Korea are also gaining popularity during this period.

Hotel Demand

Hotels in destinations like Udaipur, Jaipur, Puri, and Varanasi are witnessing the highest bookings after Goa. Srinagar, Katra, Coorg, and Ooty are also emerging as popular destinations, showing significant year-on-year growth in bookings.

As the Holi festival approaches, India experiences a surge in travel, with both domestic and international destinations witnessing increased demand. Indians are embracing the festival spirit and exploring a diverse range of destinations, from spiritual hotspots to adventure-filled getaways.