A Strategic Alliance
Strengthening Collaboration
Emirates Skywards, the renowned loyalty program of Emirates and flydubai, has embarked on an exclusive, multi-year partnership with Visa. This collaboration aims to bolster ties between Visa, Emirates Skywards, and co-brand issuer partners across the GCC (Gulf Cooperation Council).
Empowering Loyalty
The latest agreement heralds a new era of collaboration, empowering the loyalty program to enhance personalization, leverage data-driven insights, foster digitization and innovation, and expand opportunities for personalized rewards and products on co-branded card propositions.
Elevating Member Benefits
Personalized Rewards
This partnership is poised to inject fresh investments into the co-brand program, amplifying member benefits with personalized rewards and enriched travel experiences. Members can anticipate exclusive offers, including accelerated Miles earning opportunities and tailor-made promotions.
Voices of Leadership
Emirates Skywards Perspective
Dr. Nejib Ben Khedher, divisional senior vice president of Emirates Skywards, expresses enthusiasm, highlighting the partnership’s potential to unlock incremental value for loyal members across the GCC. This collaboration is poised to strengthen ties with banking partners in the region.
Visa’s Vision
Dr. Saeeda Jaffar, senior vice president and group country manager for GCC at Visa, underscores the significance of this exclusive deal. Recognized as one of the largest partnerships of its kind globally and the largest in scale in the region, it showcases Visa’s commitment to enhancing the payment experience for travelers worldwide.
Member Privileges
Exclusive Privileges
Emirates Skywards boasts over 30 million members worldwide, offering a spectrum of privileges across four tiers: Blue, Silver, Gold, and Platinum. From instant flight upgrades to priority services, complimentary offerings, and Cash+Miles options, each tier unlocks exclusive benefits tailored to enhance the travel experience.
High-profile Promotions
Unforgettable Experiences
In a recent high-profile collaboration, Emirates Skywards partnered with Moët Hennessy to offer elite members a once-in-a-lifetime opportunity. Members had the chance to bid Miles for a coveted trip to France with LVMH, exploring the vineyards of Champagne and the streets of Paris. This exclusive offer exemplifies the program’s commitment to delivering unparalleled experiences to its members.
Redefining Loyalty
The partnership between Emirates Skywards and Visa signifies a strategic alliance aimed at redefining loyalty in the travel landscape. By leveraging synergies and innovation, both entities are poised to elevate member experiences and set new benchmarks in the realm of rewards programs.