A Year After Debut

One year after unveiling the first glimpse of “Wicked” at CinemaCon, Universal Pictures brought the enchanting crew back to Las Vegas for another captivating showcase. Filmmaker Jon M. Chu and the film’s leading ladies, Cynthia Erivo and Ariana Grande, graced the event with exclusive footage, igniting excitement among theater owners and attendees alike.

Emotional Moments: Tears and Triumphs

The presentation was marked by emotional highs as Jon M. Chu and Ariana Grande both succumbed to tears while reflecting on their journey with “Wicked.” Chu recounted the serendipitous discovery of Erivo and Grande, underscoring the profound impact they’ve had on the film’s development and their roles as leading stars.

Electrifying Presentation: A Spectacle to Behold

The electrifying atmosphere of the presentation was evident from the outset, with attendees adorned with “Wicked” lanyards and tulips adorning each seat. Universal chief Donna Langley expressed the studio’s unwavering faith in the film, dedicating a significant portion of the presentation to showcase its brilliance and timeless appeal.

A Mesmerizing Display: Lights, Lanyards, and Oz

As the theater plunged into darkness, lanyards and tulips illuminated in vibrant hues, setting the stage for an unforgettable spectacle. An oversized Oz graced the screen, delivering a custom voiceover that teased the magical journey awaiting audiences. Jeff Goldblum, in true Oz fashion, enchanted the crowd with his opening remarks, praising the collaborative effort behind the film’s creation.

A Celebration of Creativity and Collaboration

“Wicked” at CinemaCon exemplified the power of storytelling and the magic of cinematic artistry. With Jon M. Chu’s visionary direction, Cynthia Erivo and Ariana Grande’s captivating performances, and the unwavering support of Universal Pictures, the stage is set for an unforgettable cinematic experience.